Japan is well-known for cutting edge innovations that often go unnoticed by the Western world. But Sharp Corporation's press release on 27 August 2008 cannot be ignored! Incorporated in its ionic air purifier, the Plasmacluster Ion Technology (more on this in a later post) has just been scientifically proven to be 99.9% effective in eliminating the bird flu virus known as H5N1.
Every now and then, the press reminds us that bird flu is the prime suspect to cause mankind's next pandemic. Pandemic sounds terrifying. It is. That’s when a highly contagious virus goes global, in a very negative sense. In 1918, an invisible bug is believed to have wiped out 50 million people during the Spanish Flu pandemic! That was blamed on the H1N1 virus which was only recently confirmed on 5 October 2005 by the World Health Organization (WHO) to be a bird flu virus.
Now that I have your attention, is it time to PANIC?
Not now. Statistically, as recorded by WHO as at 10 Sep 2008, "only" 245 people have died from the H5N1 virus. This is since 1996 when the virus first surfaced in China. So what’s the fuss? Mutation of the bird flu virus to achieve human-to-human transmission capability is the ultimate horror of the scientific community. As I write, there has been only one probable case of human-to-human transmission recorded in Thailand in September 2004. If indeed the much-feared virus mutation takes place, you can expect pandemonium on a global scale.
As the threat grows day by day, countries around the globe are conscientiously preparing for the worse (more on this in a later post). As protectors of our families and loved ones, we should start doing some homework too.
Ok, so what has the Sharp ionic air purifier to do with all this. Is it not just another ionic air purifier? Yes, it's ordinary in that it takes care of the usual stuff that we look for in an air purifier – dust, dirt, smoke, dander, pollen, cuisine and pet odours, pollutants, allergens etc. But if we can get protection from all these and more in one ionic air purifier, especially one that is a tested defense shield against a potentially deadly virus, why not? The complete package is promised in Sharp's Plasmacluster Ion Air Purifier.
Obviously, for the value-conscious, the next logical question would be “yes, that makes a whole lot of sense but at what cost”? At no extra cost, Sharp claims! Sharp contends that it is cheaper than any other ordinary ionic air purifier when measured over 5 years. Now, that’s value for money! But, how is this possible in this nothing-is-for-free world?
It is entirely possible, says Sharp. For example, there is much better value for money in its Plasmacluster Ionic Air Purifier Model FP-N40CX as there is no filter replacement costs for the first 5 years. Upfront costs at US$399 for the Sharp model is higher than the typical competitor's US$160. But the latter requires annual filter replacement costs of US$100, adding to a total cost of US$560 over 5 years.
I would greatly appreciate any feedback on both sets of numbers above. Feel free to drop me a note if you have actual numbers.
My next step will be to learn as much as I can about the Sharp Plasmacluster Ion Technology. Especially since bird flu is still not quite at pandemic proportions.
Don't let other things in life lead you to procrastinate. Personal panic does not fade. It was like a horror movie that ran for months. Paranoia abounded in crowded places even as people commuted to work on buses and MRT trains. Taxis cruised empty as stories were told of the infected travelling in them to hospital. It was near pandemonium in many Asian cities as pandemic fears took hold. SARS! Four letters that struck terror in Asia. The SARS (severe acute respiratory syndrome) virus started spreading from Asia, infected 8,096 people around the world, resulting in 774 fatalities. Being well prepared is half the battle won.
Watch this space as we track exciting developments in our pursuit of safe, pure and clean air with nothing more than an ionic air purifier.
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